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    Are you working the room?
    Lynn Walsh
    • May 20, 2016
    • 1 min

    Are you working the room?

    We’ve all been there; at a networking event or an industry association meeting with good intentions to meet new people that can either directly or indirectly benefit your business. Networking can be fulfilling and provide many business opportunities. Read on for a few ideas to make networking more fun and profitable for you. Listen more than you talk. We’ve all been with someone who monopolizes the conversation. You don’t have to be that person. Pretend that you are the host.
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    The clock ticks fast on publicity opportunities
    Lynn Walsh
    • Apr 26, 2016
    • 2 min

    The clock ticks fast on publicity opportunities

    For businesses looking to grow their clientele and expand public awareness of their products and services, a healthy jolt of publicity in the form of a published article or TV/radio appearance can work wonders. But earning the priceless PR benefits from such exposure isn’t possible if the reporter assigned to the story can’t connect with you in time. There’s an unwritten rule in public relations that your fame can far outlast the proverbial 15 minutes if you give the media wh
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