PR.

Think local — as in neighborhood online communities and newspapers. These outlets are the way to go for smart advertisers who do not want to overpay for circulation they do not need. A few examples include: • The Hinsdalean newspaper is delivered to all households and businesses in Hinsdale 60521 • There are several monthly beautiful regional magazines that have online components as well. In our neck of the woods there's Hinsdale Magazine, Hinsdale Living and Glancer Magazine

Specifically, do you spend more time on marketing than you'd like? Here are a few time savers to consider: Multiple meetings with marketing pros - When you have multiple resources for various aspects of your marketing, this takes a great deal of time unless everyone is in the room together collaborating. Your nephew is handling the web site, your assistant tends to the social media when there's time, ad agency, PR firm, graphic designer. Everyone is marching to their own d

This Thanksgiving, Walsh Communications wishes to extend its sincere gratitude to you for your past patronage and business friendship. We wish you and yours a Happy Thanksgiving and a joyous holiday season. And please remember that even though the holidays are here, I remain available for your marketing needs. I'd love to be thankful for your referrals as well! #PR #Thanksgiving #Localbusinessmarketing #marketingexperts #Marketinghelp #Experiencecounts #nosubsituteforexperien

Is FREE really the best way to go? Oftentimes we are lured into pursuing something in business because it is free. We tend to think we are getting something for nothing but there is always an opportunity cost. Here are a few examples in business when free may not be your best option. Using images without paying for their use - Resist the temptation to use Google Images and visit one of the many stock photo image web sites that offer low cost, royalty-free options. Duplicating

Marketing is subjective: Everyone is a marketer but when it comes to getting the job done right and on time - professional assistance might be helpful. It sounds logical yet I hear from some that they will take care of it "when they get around to it..." and before you know it, time has passed and the blog hasn't been written, your news release is now old news and the e-mail blast has not gone out. A few reasons why are outlined below. Why wait to invest money in the future of

Believe it or not the rules differ with business and personal texting. Here are a few nuggets to remember when it comes to texting for business: Ask for permission before you begin texting someone you have never texted before. Avoid texting people who don't text you. According to a Success Magazine survey, only 4% of the business professionals surveyed prefer texting to other forms of communication. If you have never received a text message from someone, consider that they ma

With the passing of an old year and the dawning of a new one, we want to extend our warmest regards for a healthy and happy 2017. May the coming weeks and months bring you peace and prosperity, new and rekindled friendships, fresh opportunities and enriching experiences. Our New Year's resolution to you is to provide the highest caliber customer service, creativity and customized solutions for your business to succeed in 2017 and beyond. We're grateful for your past patron

Do you know what drives your sales? What propels your marketing into working its absolute hardest for you? Ask the question. This subject came up recently in conversation and in looking back on my messages since 2008 I realized I haven’t covered it. Shame on me. Maybe I just assumed that everyone does this because it’s so simple and but they don’t. Make no assumptions as to how prospects heard about you whether you are selling homes, accounting services, acupuncture treatment

In the playoffs, baseball teams call on their skilled veterans to lead them to a championship. Movie studios enlist a talented director when they need a box-office hit. And when Uncle Sam authorizes an important military operation, he relies on the practiced prowess of the Marines. Indeed, whether you're looking to save the world or save your business, there's no substitute for experience. And yet, so many companies cut corners and choose the least expensive options available

Feel the American spirit Savor the summer freedom Cherish the time with family and friends On this Independence Day, let us salute the brave hearts who sacrificed their lives to protect and preserve the spirit of America! Wishing you a happy and safe 4th of July! #Happy4th #WalshCommunicationsLLC #FourthofJulyWishes #Fireworks #AmericanSpirit #IndependenceDay

Very often I receive client requests for rates and information on coupon clipping options. We all receive them at our homes and they are ever present each month. My response to this question depends on the type of business. Coupon clippers are still alive and well these days but here are a few constants that may work in your favor: The type if business you are in - Great for local small retail businesses - you can target a certain area and market profile that is likely to pat

We’ve all been there; at a networking event or an industry association meeting with good intentions to meet new people that can either directly or indirectly benefit your business. Networking can be fulfilling and provide many business opportunities. Read on for a few ideas to make networking more fun and profitable for you. Listen more than you talk. We’ve all been with someone who monopolizes the conversation. You don’t have to be that person. Pretend that you are the host.

The Internet has long been an invaluable resource for quickly disseminating information and conveniently sharing articles, stories, reviews, opinions and other interesting pieces of text. And now, with the explosion of social media tools like Facebook, blogs and Twitter, it’s easier than ever to provide friends and followers with captivating content—even if it’s not your own. But therein lies a danger: duplicating and distributing material created by someone else which can be